Internet Marketing for Carpet Cleaning Company

Make no mistake, there are a lot of places to market a carpet cleaning business, from business listings, to online advertising and free ad boards such as craigslist, kajiji or backpage, but not all are alike and none of these by itself will ever be enough to market your business online. You must put together a comprehensive solution that includes all of the above and then some.

The most important tool you can have for your carpet cleaning business is a website. It will enable you to manage all of your other online marketing initiatives and have a central place to direct clients and potential clients to learn more about your business and hopefully become a client.

Internet Marketing Tools

Business Website
The most important features for a carpet cleaning business website include a sign up or quote form for clients to use to send you information such as how many rooms they need cleaned, including room size, type of carpet and stains/damage.

You should also take before and after images of jobs you have completed and post any testimonials or reviews that clients have given your business.

Optimize your business website by writing articles that are helpful to clients in your service area and try to connect with other related business in your area for possible link exchanges. If you plan on building many links then you might want to get some software to help you manage your links or simply create a spreadsheet to help you keep track of them.

Social Networking for Business Leads

Before you begin social networking for business leads you might want to set your expectations. No one in their right mind is going to jump on facebook or twitter to find a carpet cleaning company. Social networking tools are mainly for, well social networking. The odds of some stranger finding your business and becoming a client are very slim.

Think of social networking as networking or word of mouth advertising, in order for it to work you will need to already have some type of relationship with the people you are socially networking with. This will then increase your chances that a friend of a friend may choose your business because someone they know personally was satisfied with your service.